Our Vision

We knew that if community financial institutions had the data analytics and productivity tools available to them that some of the big banks have, it would be of huge value. So we built affordable technology that automated much of what we did over and over again. We realized that if we combined our smart technology with services that offered our financial and data analytics expertise – we could fill a genuine gap in the industry and level the playing field for community financial institutions.

FI Works is built to conquer the 3 biggest hurdles every financial institution faces:

1) Solving the Data Dilemma

2) Making Intelligent Targeting Easy

3) Driving High-performance Behavior (both for sales and marketing)

A lot of banking-specific functionality is built-in – so there is not much setup effort on your part at the front end to implement. We set out to make a different kind of service model, so we put skin in the game by doing the hardest stuff for you. Our clients love working with us because in addition to a complete software system, they receive personal care and guidance from our team. 

It may sound too good to be true, but we’ve proven the value that great technology combined with personal attention delivers. We’re up for the challenge to prove to you the measurable results your institution can turn into reality.

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Leadership team

“Sales and marketing you can bank on.” A tagline we live up to every day.

Keith Henkel, CEO of FI Works

Keith Henkel
Founder & CEO

With previous leadership positions at Systematics (now FIS) and Acxiom, Keith Henkel has over 35 years of industry experience. He is the founder and Chief Executive officer at FI Works. 

Terry Smith, Chief Technology Officer

Terry Smith
Chief Technology Officer

Terry Smith has worked in the FinTech software industry for 24 years building enterprise-scale applications from the ground up. He has extensive experience designing and developing across the software stack, with a strong focus on technical elegance.

Andrew henkel, CIO of FI Works

Andrew Henkel
Chief Information & security Officer

Andrew Henkel serves as Chief Information Officer at FI Works.  Andrew leads the overall information technology strategy for the company as well as managing and implementing FI Works’ information security program.

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17300 Chenal Pkwy #120, Little Rock, AR 72223