Press Releases

FI Works Launches AI-Driven Analytics to Deliver Real-Time Insights for Banks and Credit Unions

Posted on by Keith Henkel
AI analytics that empower banks and credit unions.

Little Rock, AR — FI Works today announced new AI-powered enhancements to its Customer Data Platform, enabling financial institutions to access real-time insights, automate analysis, and make faster, more informed decisions.

For most financial institutions, customer data is trapped—scattered across core systems, loan platforms, digital banking tools, and third-party applications. Teams spend hours stitching together reports, chasing down answers, and navigating legacy systems never designed for real-time insight. The result is familiar: frustration builds, decisions stall, and opportunities slip away.
 
FI Works is replacing that broken model with a fundamentally different approach.
 
The new capabilities introduce natural language search, AI-driven insights, interactive Liveboards, predictive forecasting, and a unified semantic data model—giving business users the ability to explore data, uncover trends, and act instantly without technical expertise.

“Financial institutions have been held back by slow reporting and data bottlenecks,” said CEO Keith Henkel. “We’re changing that by putting real-time, AI-driven insights directly into the hands of every user.”

With the enhanced platform, users can ask questions in plain English and receive immediate, trusted answers. Built-in AI automatically surfaces key trends, anomalies, and performance drivers, while Liveboards provide always up-to-date, interactive dashboards that support collaboration and deeper exploration.

Purpose-built for community banks and credit unions, the platform also includes profitability intelligence, helping institutions identify high-value customers, optimize marketing spend, and improve retention.

By combining automation, scalability, and governed data, FI Works enables organizations to move from data to decision in minutes—not days.

About FI Works
FI Works delivers data analytics, CRM, and marketing automation solutions purpose-built for banks and credit unions, helping them unlock growth through smarter, faster decisions.