Michigan Bankers Association BEST Conference

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Date/Time
Date(s) - 04/12/2012

Location
Grand Traverse Resort

Categories


Winning with Analytics: What Banks Can Learn from Moneyball

Being on the front lines of cutting-edge analysis won’t guarantee you success. But, it’s always better to be in the game than watching it from the bench. This session will not only put you in the game, but it will help you perform better!

Session objectives and takeaways include:

  • A better understanding of data analytics
  • How to apply the concepts behind Moneyball to acquire and retain the best customers at the lowest cost
  • How data analysis can improve decision making and results
  • How an enterprise-wide approach to analytics can help improve employee, branch and bank performance
  • How the use of analytics can help banks gain a competitive advantage and compete against bigger financial institutions with larger budgets