Big banks and non-banks are using data analytics, marketing automation, and CRM to target your customers. Community financial institutions know that they need to invest in these technologies to stay competitive.
But how can you get quick returns on these investments? How can you retain and grow relationships that contribute to your bottom line?
You have probably heard about or experienced implementations of data analytics, marketing, or CRM software systems that were unsuccessful or had unknown ROI. This article explores the top things that you can do to achieve 400-500% ROI by focusing on simple and effective strategies.