After our recent article, “Are MCIFs Dead?”, we have had many people ask us what the difference is between what we can do and what MCIFs can do. There are a lot of factors that make FI Works different. MCIFs vs FI Works: Category MCIF FI Works Data Monthly updates Daily updates Data Integration Often…
Category Archives: Banking Insight
Your customers may have mobile banking, but how many actively use it?
Welcome back to our sustainable growth series! In our first installment, we discussed holistic growth and the three pillars of your sustainable growth engine. Then, we described how both acquisition and retention fit into a sustainable growth strategy. Now, we want to cover the last topic: cross-selling.
Welcome back to our series on sustainable growth, crafted to help financial institutions discover how to achieve lasting growth beyond the wins of 2020. In our previous series articles, we introduced our holistic approach and discussed how acquiring the right kind of customers affects everything else.
Customer acquisition is only one piece of a greater sustainable growth engine. While acquisition is necessary for growth, financial institutions must also focus on retaining these new customers.
Customer acquisition is difficult and expensive, but acquiring the right customers affects everything else. Learn how creating a holistic acquisition strategy supports your sustainable growth.
Although many people think of CRM as just a technology, it is so much more than that. CRM technology without CRM strategy will never be successful. With 2020’s unprecedented changes in customer behavior, accelerated digital evolution, and ever-present data problems, it’s no surprise that in 2021 CRM strategy and the technical requirements to implement them…
The term “CRM” doesn’t always conjure up good memories for community banks. You’ve probably heard horror stories and can come up with countless reasons why they don’t work. Why is it so hard to find CRM success? You may have heard they are expensive, that they fail, or that no one actually uses them. If…